Livestrong wristband
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The Livestrong wristband (stylized as LIVESTRONG) is a yellow silicone gel bracelet launched in May 2004 as a fund-raising item for the Lance Armstrong Foundation, founded by cyclist and cancer survivor Lance Armstrong. The bracelet itself was developed by Nike and their ad agency Wieden+Kennedy.
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Lance Armstrong Foundation Official Website Lance Armstrong Foundation Official Website www.livestrong.org - Web |
Official Livestrong Store Official Livestrong Store www.store-laf.org - Web |
CNet reporting on fraudulent re-auctioning of Live... CNet reporting on fraudulent re-auctioning of Livestrong bands marketwatch-cnet.com.com/.../2100-1038_3-5425719.html - Web |
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